Hello, I'm <span class="green">Kathleen Adams</span>, Senior Creative Program Manager and Brand Marketer. <span class="green">10+ years</span> leading global creative teams at Wish and ILM.

Hello, I'm Kathleen Adams, Senior Creative Program Manager and Brand Marketer. 10+ years leading global creative teams at Wish and ILM.

Star Wars: The Mandalorian Season 1

The virtual production team acted as a liaison between SF and LA and pioneered the technology on the volume stage on set. I coordinated 3 creative team (DMS, Animation, Generalist) schedules and delivered 600+ shots in 6 weeks keeping the budget under $300k despite significant last-minute revisions.

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Avengers: Infinity War

Marvel was our client and my DMS team, which included Model and Animation Supervisors, created 3D character models that were utilized at 20 other VFX studios on the project. Based on feedback from the supervisors on the models, I bridged the gaps to solve technical creative pipeline issues between the creative teams and the engineering and IT teams to execute the work on time.

Wishmas Seasonal In-App Sales

Creative team (Video, Copy, Design) partnering with Merchandising, was responsible for delivering 130 assets spanning Motion Graphics, Banners, and Animation, over five weeks to Product and Engineering teams. I acted as mission control managing and organizing information into delivery schedules and facilitating meetings to translate urgent feedback to get the work executed on time and under budget.

Wish Rebrand

Agency: Huge and Whale, 6 months timeline

Won: 2023 Webby Award for Best Social Commerce Campaign

I led brainstorming workshops with Brand Marketing and Creative teams aligning campaign strategies and business objectives. I coordinated to implement the rebrand creative direction from multiple agencies and in-house teams to different touch points like Radio, Digital Ads, OOH. I created and tracked an asset and delivery list of 200+ deliverables, including 9 global markets; also managed delivery schedules and quality control of all assets both internally and with external partners prior to launch. 

Wish.com IPO

A massive internal initiative that was all systems go in a small window of opportunity during the pandemic that involved the CEO, Brand Marketing, Creative, Finance, and Legal departments that delivered in five weeks. My team produced the IPO roadshow video and aggregated touch points (Times Square Billboard, iheartradio Ads) in partnership with Nasdaq. I managed and outlined deliverables and touch points with Brand Marketing and Creative teams and facilitated delivery of work on time.

Design Request Process Implementation

In order to streamline and effectively scale the ad-hoc requests the Creative Teams were receiving, I created a process framework from scratch and also created custom Jira workflows to track and manage the work. This allowed more efficient communication between Product, Engineering, Marketing, and other internal teams that needed to request creative work and reduced our turnaround time by 3-4 weeks.

Leeds United x Wish Partnership

I spearheaded a special project alongside my Senior Director of Creative to manage external partnerships with Leeds United as Wish expanded its’ market reach into the UK. I coordinated with external partners to secure logistics plans on shoot days, managed vendor payments and contracts, and did customer outreach for Social contests. Internally I ensured all aspects of the Campaign were Legal-approved and our post-production schedule delivered assets on time to Social.

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Wish Fashion x 1Sansome

Over the 4 years I was at Wish I produced and oversaw several e-commerce and fashion photography and videography campaigns. I scoped project plans from inception to execution – managing external vendor partnerships and negotiations of contracts, budgets, talent casting, on-set production management, post-production workflows, and delivery to internal teams. I saved the company $50k+ in some instances and leveled up our creative game.

Hello! I'm Kathleen Adams. Senior Creative Program Manager and Brand Marketer formerly based in San Francisco, CA and currently based in Vancouver, BC. I empower Creative Teams to excel and drive ROI.

  • YOE 10+
  • Work Authorization USA / Canada
  • Open to Hybrid or Remote Fulltime Positions
  • Email kathleen@kathleen-adams.com
Download CV
Experience
2019 - 2023
Experience
Senior Creative Program Manager

Global leader responsible for end-to-end execution of diverse creative work, overseeing cross-functional collaboration and teams, achieving awards, and optimizing operational efficiency in brand marketing.

2015 - 2019
Experience
Production Coordinator

Led highly efficient award-winning and revenue-generating global creative teams across a wide variety of Film/TV like Star Wars: The Mandalorian S1, Avengers: Infinity War, Antman and the Wasp, Thor: Ragnarok, Doctor Strange, and Star Wars: The Force Awakens.

2014 - 2015
Experience
Production Assistant

Provided crucial support to creative teams delivering work on Chappie and Jurassic World reducing operational costs and enhancing client satisfaction.

2013 - 2014
Experience
Producer and Director

Identified an opportunity to boost enrollment and enhance brand recognition for UBC's Summer for Leaders Program by creating a promotional documentary video and conducting and filming interviews and managing the post-production process.

2012-2015
Experience
Personal Trainer and Small Business Owner

Grew client base from 0 to 36 leveraging social media to reach and connect with my target audience. Offered tailored fitness programs and guidance to help individuals achieve their health and fitness goals through one-on-one coaching and personalized workout plans. 

Education
2009 - 2013
University of British Columbia

Bachelor of Fine Arts Degree in Film Production

Technical and Project Management Toolkit

  • Asana
    90%
  • Jira
    90%
  • Trello
    90%
  • Google Suite
    90%
  • Microsoft Office
    90%
  • Slack
    90%
  • Confluence
    90%
  • Smartsheet
    90%

Creative Toolkit

  • Adobe Creative Suite
    90%
  • Figma
    90%
  • Davinci Resolve Studio
    90%
  • frame.io
    90%
  • Wordpress
    90%

Contract and Vendor Management Toolkit

  • Coupa
    90%
  • Ironclad
    90%